To begin at the beginning….*

Amid much fanfare, pomp and ceremony (perhaps by a herald of online trumpeteers), Penguin India launches its blog today! The aim of this blog is to open the doors of the publishing world to the reader and reveal what really goes on behind the scenes at Penguin.

We’ll be posting blogs from a variety of employees at our shiny offices here in Panchsheel Park, New Delhi, and hopefully some of our authors too. Any literary issue that matters, and that we think might interest you, the reader, will find its way onto this blog. Industry news, such as the Vodafone Crossword Book Awards held last week, exciting new releases such as You Are Here (whose author also has her own blog), books taking over the world, you’ll read it all here first.

If you love books as much as we do please subscribe to the Penguin India blog and feel free to comment with any questions or suggestions you might have, we are keen to engage as much as possible with our audience, and welcome any feedback.

Whilst this blog is in its infancy, so is my time here in India. I have recently flown the nest from Penguin UK in London to take charge of the Penguin India website, and our online presence here. I hope to introduce many exciting new initiatives in the near future, so watch this space!

Guy Fowles
Digital Marketing
Penguin India

* As a wise, or rather capricious, King once said.